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	<title>The Green Eyed Monster &#187; hitwise</title>
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	<description>Living in a digital world: Communities, Social Media, Marketing, Advertising &#38; More</description>
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		<title>Social Networks &amp; Search experience growth in website referrals</title>
		<link>http://www.thegreeneyedmonster.com/2009/10/06/social-networks-search-experience-growth-in-website-referrals/</link>
		<comments>http://www.thegreeneyedmonster.com/2009/10/06/social-networks-search-experience-growth-in-website-referrals/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 22:56:27 +0000</pubDate>
		<dc:creator>Julie Delaforce</dc:creator>
				<category><![CDATA[statistics]]></category>
		<category><![CDATA[banking]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[hitwise]]></category>
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		<category><![CDATA[online marketing]]></category>
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		<category><![CDATA[social networks]]></category>

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		<description><![CDATA[
			
				
			
		
Recent research from Hitwise has shown that Banking and Government are leading the way in social network referrals to their websites.
Social Networks &#38; search have experienced the most growth in referrals in the last year, at the expense of email, portal &#38; news referrals.
This should be a wake-up call to those companies not yet looking at [...]]]></description>
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<p>Recent research from <a href="http://weblogs.hitwise.com/sandra-hanchard/" target="_blank">Hitwise</a> has shown that Banking and Government are leading the way in social network referrals to their websites.</p>
<p>Social Networks &amp; search have experienced the most growth in referrals in the last year, at the expense of email, portal &amp; news referrals.</p>
<p>This should be a wake-up call to those companies not yet looking at social media strategies, and to those relying on more &#8216;traditional&#8217; online marketing methods.</p>
<p><img src="http://weblogs.hitwise.com/sandra-hanchard/industrytrafficdrivers.png" alt="" /><br />
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<li><a href='http://www.thegreeneyedmonster.com/2010/03/07/traditional-news-vs-social-media/' title='Traditional news vs Social Media'>Traditional news vs Social Media</a></li>
<li><a href='http://www.thegreeneyedmonster.com/2009/12/18/trends-most-popular-social-networks-of-2009-by-search-queries/' title='Trends: Most popular social networks of 2009 by search queries'>Trends: Most popular social networks of 2009 by search queries</a></li>
<li><a href='http://www.thegreeneyedmonster.com/2009/10/04/women-are-bigger-social-media-users-than-men/' title='Women are bigger social media users than men'>Women are bigger social media users than men</a></li>
</ul>
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