Archive for category statistics
Social Media in Australia: A collection of infographics and statistics from 2011
Posted by Julie Delaforce in statistics on 29 November, 2011
Most visited ‘Places’ on Facebook
Posted by Julie Delaforce in facebook, lists, statistics on 6 December, 2010
A current look at places on Facebook, reveals that Disney and other theme parks (in Facebook’s Museums/Attractions category) are most visited.
70% of the top 10 are Theme Parks
20% are Museums
10% are Destinations
The current top ten (English-speaking)
| Rank | Place | Likes | Category | Type | Location |
| 1 | Disneyland | 6,061,722 | Park | Theme Park | USA |
| 2 | Walt Disney World | 4,778,035 | Park | Theme Park | USA |
| 3 | Disneyland Paris | 1,061,137 | Museum/Attraction | Theme Park | EUROPE |
| 4 | Cedar Point | 659,638 | Park | Theme Park | USA |
| 5 | MoMA The Museum of Modern Art | 608,683 | Museum/Attraction | Museum | USA |
| 6 | Hawaii | 591,906 | Museum/Attraction | Destination | USA |
| 7 | Alton Towers | 528,207 | Museum/Attraction | Theme Park | UK |
| 8 | Canada’s Wonderland | 410,020 | Museum/Attraction | Theme Park | CANADA |
| 9 | Metropolitan Museum of Art, New York | 365,424 | Museum/Attraction | Museum | USA |
| 10 | THORPE Park Official | 295,883 | Museum/Attraction | Theme Park | UK |
I’ll endeavour to put together a longer list soon, the stats aren’t great based on a sample of only ten 
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Only 71% of Tweets get a response
Posted by Julie Delaforce in statistics, twitter on 30 September, 2010
Sysomos recently conducted a two-month study of 1.2 billion tweets with the following results:
- 71% of Tweets garner no response
- 29% of all tweets produced a reaction
- 23% elicit a reply
- only 6% of all tweets produce a retweet
- 92.4% of all retweets happen within the first hour of the original tweet
- an additional 1.63% of retweets happen in the second hour
- 0.94% take place in the third hour
- 96.9% of @ replies happen within the first hour of the original tweet being published
- only 0.88% of replies happen in the second hour
Quick Insight: If you’re thinking about creating a Twitter profile for your organisation make sure you have a solid strategy for creating a follower base and building engagement (in fact, this is the case for any social media endeavour!). Ensure you create interesting content that is likely to be retweeted or elicit a response within the first hour.
See more at Mashable, original article at Sysomos.
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Social Networks & Search experience growth in website referrals
Posted by Julie Delaforce in statistics on 6 October, 2009
Recent research from Hitwise has shown that Banking and Government are leading the way in social network referrals to their websites.
Social Networks & search have experienced the most growth in referrals in the last year, at the expense of email, portal & news referrals.
This should be a wake-up call to those companies not yet looking at social media strategies, and to those relying on more ‘traditional’ online marketing methods.
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Women are bigger social media users than men
Posted by Julie Delaforce in statistics on 4 October, 2009
While it comes as no surprise, it is nice to have fresh numbers on the gender split on social networks.
According to recent statistics from Information is Beautiful women dominate on the majority of social networks, Digg being the exception with a 64% male skew. Women dominate on the following popular social networks:
MySpace – 64%
Facebook – 57%
Twitter – 57%
Flickr – 55%
Read more statistics, and see Information is Beautiful’s chart. Read the rest of this entry »
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Social Media isn’t a fad, it’s a fundamental shift in the way we communicate
Posted by Julie Delaforce in social media, statistics on 3 October, 2009
I recently came accross this brilliant video called Social Media Revolution, from the folks behind Socialnomics.
It is full of statistics and eye-openers for anyone who may still think Social Media is a fad.
If your company is not thinking about getting into the social media space, it’s time to start!
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